my59 logoAbout my59

Self-test benchmarking software empowering you to conduct your own surveys & mystery shopper audits

Striving for Customer Service Excellence?

At the touch of a button, utilise market leading mystery shopper assessment criteria and satisfaction survey templates…engineered by 59club to advance industry 'sales techniques & customer service principles'.

Club managers can now independently monitor their own service levels as a result of the innovative ‘my59’ software, engineered by 59club…leading customer-service analysists.

Compete with the ability to benchmark your performance levels against your competitors, the industry standards and best performing clubs, the global data generates real and current information of the highest quality and value.

This best practice management tool pinpoints exactly what is required of your staff and their needs in terms of training and support. 59club’s ethos works in all business irrespective of their size of make-up. For example, we have golf clients who charge just £12 per round and others who charge in excess of £250.

easily manage your own bespoke mystery shopper audits

my59 Mystery Shopper Audits...

Assess how your business operates in the absence of key staff...identifying training needs for selected staff and targeted departments, as and when you wish, on an unlimited basis.

my59 software enables managers to select a trusted person to complete a mystery test, with the web-based system designed to fully prepare the individual for what is required in order to complete an audit. Once the test has been carried out and the online report completed, feedback analysis assists you to analyse and improve your customer journey, maximising future sales opportunities in the process.

my59 Satisfaction Surveys...

Create, market & deliver online surveys to your members, visitors or staff. Choose to deliver a one off survey or set up a series of scheduled surveys. Select the desired template which contains a bank of pre-set industry specific questions…complete with the facility to add your own personal questions, enabling you to deliver a truly ‘bespoke’ survey.

59club - Setting the Benchmark for Customer Service Excellence


You can also choose to receive ‘independent’ mystery tests through 59club, Europe's leading customer service analysts and training consultants.

The industry experts at 59Club are on hand to provide support and assistance for all golf and leisure businesses keen to develop customer service and sales systems. Its products and insight provide measurable indicators which allow you to exploit every opportunity presented to each department within your club, from the sales team, front-line operators and those responsible for member and visitor retention.

59club provide venues with a valuable management tool to measure, improve and then maintain standards of customer service, in turn increasing visitor and member retention.
The end result being a boost to customer satisfaction, revenues and profits.

To discuss your business requirements call 59club on 01530 440 004 or visit